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Three Reasons To Hire A Book Publicist

DIY book publicity is a given. As an author, you must work tirelessly to promote…

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Conversations on the Art of Writing Fiction

IRONY IS NOT DEAD. Not long ago, a friend of mine was reading a manuscript…

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Writers – Creatures of Habit

Writers often claim to be creatures of habit. These habits may vary from only being…

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You’ve GOT to budget for publicity

So often we hear from authors who are interested in publicity but are also cash-strapped…

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Twitter

I Made A Twitter Account…Now What?

Twitter, (social media in general), is an opportunity to interact with the world in 140…

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How authors should be using Instagram

Should YOU be using Instagram?

With over 300 million users a month, it’s hard to see the downside to using…

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Cover-to-Cover

“According to Hubspot, 90% of the information transmitted to the brain is visual, and visuals…

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My Family Christmas Traditions

My family only has a couple of hard and fast traditions at Christmastime, but they…

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The Most Important Question Authors Never Ask

When I first begin working on a publicity campaign with an author, we have a…

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Getting to Know You: Why Media Matters

When you’re gearing up to launch a new book, building buzz can be difficult, even…